Irmas Kaffe To Go

Package design for Irma's Coffee To Go.

At my time at Republica, I worked in the department which made all of Irma’s graphic design. When Irma was set to re-open in Industriens Hus right next to the central square in Copenhagen, I was appointed to develop the cup design of the new initiative by Irma; the famous Irma coffee – now to go. The visual appearance is developed with thoughts on Irma’s traditional business and recognizability. At the same time, I was involved developing the in-store elements to fit the new interior at the location.